Influence of relationship marketing on cross buying in Malaysian mobile service sector

per Abu, Mimi Liana
Publicat 2012

Influence of relationship marketing on cross buying in Malaysian mobile service sector

per Abu, Mimi Liana
Publicat 2012

The underlying dimensions of relationship marketing in the Malaysian mobile service sector

per Bojei, Jamil, Abu, Mimi Liana
Publicat 2014

Is relationship marketing crucial in a mature market? : case of the Malaysian mobile service industry.

per Bojei, Jamil, Abu, Mimi Liana
Publicat 2012

The underlying dimensions of relationship marketing in the Malaysian mobile service sector.

per Bojei, Jamil, Radam, Alias, Abu, Mimi Liana
Publicat 2012

Exploring hierarchy situation of 4A marketing mix on Malaysia's fast food restaurants

per Nezakati, Hossein, Abu, Mimi Liana, Toh, Cowan
Publicat 2011

Technical efficiency of small and medium enterprise in Malaysia: a stochastic frontier production model

per Radam, Alias, Abu, Mimi Liana, Abdullah, Amin Mahir
Publicat 2008

Consumer perception towards meat safety: confirmatory factor analysis

per Abu, Mimi Liana, Radam, Alias, Yacob, Mohd Rusli
Publicat 2010