APA Citation

Anderson, K., & Kerr, C. (2002). Customer relationship management. New York: McGraw-Hill.

Chicago Style Citation

Anderson, Kristin, and Carol Kerr. Customer Relationship Management. New York: McGraw-Hill, 2002.

MLA Citation

Anderson, Kristin, and Carol Kerr. Customer Relationship Management. New York: McGraw-Hill, 2002.

Warning: These citations may not always be 100% accurate.