TY  - GEN
TY  - GEN
T1  - Managing A Crisis A Practical Guide
A1  - Curtin, T.
LA  - English
PP  - London
PB  - Palgrave Macmillan UK : Imprint: Palgrave Macmillan
YR  - 2005
ED  - 1st ed. 2005.
UL  - http://discoverylib.upm.edu.my/discovery/Record/978-0-230-50930-6
AB  - This new practical guide explains what makes a crisis and who are the key players. It shows the importance of prior preparation and testing so that the company fully understands the crisis management environment and the importance of communications. Also included are checklists that should form part of the company's crisis management handbook and discussion of training and learning opportunities. This is a fully comprehensive approach to crisis management planning and implementation.
OP  - 180
CN  - HD28-70
SN  - 9780230509306
KW  - Management.
ER  -