Minority Marketing: Research Perspectives for the 1990s Proceedings of the 1993 Minority Marketing Congress /
This volume includes the full proceedings from the 1993 Minority Marketing Congress held in Long Beach, Mississippi under the theme Minority Marketing: Research Perspectives for the 1990s. It provides a variety of quality research in the field of minority marketing in order to assimilate and enhance...
Saved in:
| Corporate Author: | |
|---|---|
| Other Authors: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Cham :
Springer International Publishing : Imprint: Springer,
2015.
|
| Edition: | 1st ed. 2015. |
| Series: | Developments in Marketing Science: Proceedings of the Academy of Marketing Science,
|
| Subjects: | |
| Online Access: | https://doi.org/10.1007/978-3-319-17386-3 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|