Ethics in Consumer Choice An Empirical Analysis based on the Example of Coffee /
Individuals have a multitude of possibilities by means of their decisions to influence ecological, social and economic developments at the regional, national and global level. Nina Langen elaborates differences and similarities of forms of ethical behaviour, such as ethical consumption and charitabl...
Na minha lista:
| Autor principal: | |
|---|---|
| Autor Corporativo: | |
| Formato: | Recurso Eletrônico livro eletrônico |
| Idioma: | English |
| Publicado em: |
Wiesbaden :
Springer Fachmedien Wiesbaden : Imprint: Springer Gabler,
2013.
|
| Edição: | 1st ed. 2013. |
| Assuntos: | |
| Acesso em linha: | https://doi.org/10.1007/978-3-658-00759-1 |
| Tags: |
Adicionar Tag
Sem tags, seja o primeiro a adicionar uma tag!
|
Sumário:
- Consumers’ decision making
- Preference measurement
- Ethical consumption
- Fair Trade
- Charitable Giving
- Cause-related Marketing.