Tourist Destination Images and Local Culture Using the Example of the United Arab Emirates /
An authentic, unique and memorable destination image is of crucial importance to be competitive in the long-term. Verena Schwaighofer analyses the currently transferred image of the United Arab Emirates as a tourist destination and to what extent the traditional Arabian culture is integrated into th...
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| Autor Corporativo: | |
| Formato: | Recurso Electrónico livro electrónico |
| Idioma: | English |
| Publicado em: |
Wiesbaden :
Springer Fachmedien Wiesbaden : Imprint: Springer Gabler,
2014.
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| Edição: | 1st ed. 2014. |
| Colecção: | BestMasters,
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| Assuntos: | |
| Acesso em linha: | https://doi.org/10.1007/978-3-658-04521-0 |
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