Influences of customer-based brand equity and destination competitiveness on destination loyalty in Malaysia
Many countries are heavily dependent on tourism receipts as a major source of foreign revenue, especially in the developing nations in the south-east Asian region such as Thailand, Indonesia, and Malaysia. Tourism and its related activities are often used as a catalyst for economic growth and develo...
Wedi'i Gadw mewn:
| Prif Awdur: | |
|---|---|
| Fformat: | Thesis |
| Iaith: | English |
| Cyhoeddwyd: |
2014
|
| Mynediad Ar-lein: | http://ethesis.upm.edu.my/id/eprint/8637/1/FEP%202014%2016.pdf |
| Tagiau: |
Ychwanegu Tag
Dim Tagiau, Byddwch y cyntaf i dagio'r cofnod hwn!
|