The influence of corporate social responsibility on consumer purchasing behaviour

This study was conducted to investigate the influence of corporate social responsibility (CSR) on consumer purchasing behaviour. The method of systematic sampling was used, and a total of 150 students participated as respondents. A five-point Likert scale were utilised to measure the independent var...

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Hlavní autoři:	Min, Yew Qi, Muhammad Arif, Afida Mastura
Médium:	Článek
Vydáno:	Human Resource Management Academic Research Society 2022
Tagy:	Přidat tag Žádné tagy, Buďte první, kdo otaguje tento záznam!

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