Customer-driven marketing strategy at Era Fabrique Sdn. Bhd.
This case is about Era Fabrique an interior design and furniture company established by Aman Asnida in 2001. Era Fabrique positions itself as a one stop interior solution centre, offering a complete range of design and build services for the transformation of property. Era Fabrique’s has always focu...
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| 主要な著者: | , , , |
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| フォーマット: | 論文 |
| 言語: | English |
| 出版事項: |
School of Business of Economics (SPE), Universiti Putra Malaysia (UPM)
2023
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| オンライン･アクセス: | http://psasir.upm.edu.my/id/eprint/107202/1/Customer_Driven_Marketing_Strategy_at_Era_Fabrique_Sdn._Bhd.pdf |
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