Customer knowledge management application in Malaysian mobile service providers
In this paper, the aim was to examine the essentially of Customer Knowledge Management (CKM) in Malaysia mobile service providers. In addition, how would customers accept CKM would be discussed. The survey respondents were limited to college students from three main university of Malaysia. It is fou...
שמור ב:
| Main Authors: | , , , , |
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| פורמט: | Article |
| שפה: | English |
| יצא לאור: |
Elsevier
2011
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| גישה מקוונת: | http://psasir.upm.edu.my/id/eprint/23457/1/23457.pdf |
| תגים: |
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