TY  - GEN
T1  - Assessing the service and food quality of fast food franchise outlets operating in Malaysia
A1  - Abd Rahman, Azmawani
A2  - Hashim, Haslinda
PB  - McGraw Hill
YR  - 2013
UL  - http://discoverylib.upm.edu.my/discovery/Record/oai:psasir.upm.edu.my:31132
ER  -