The underlying dimensions of relationship marketing in the Malaysian mobile service sector
After so many years, the Malaysian mobile service market is getting saturated, whereby service operators are having difficulties differentiating themselves because they offer similar services. As the service options are wide, customers become less committed to a particular provider and might easily...
Uloženo v:
| Hlavní autoři: | , |
|---|---|
| Médium: | Článek |
| Vydáno: |
Routledge
2014
|
| Tagy: |
Přidat tag
Žádné tagy, Buďte první, kdo otaguje tento záznam!
|