Influences of customer-based brand equity and destination competitiveness on destination loyalty in Malaysia
Many countries are heavily dependent on tourism receipts as a major source of foreign revenue, especially in the developing nations in the south-east Asian region such as Thailand, Indonesia, and Malaysia. Tourism and its related activities are often used as a catalyst for economic growth and develo...
Sparad:
| Huvudupphovsman: | |
|---|---|
| Materialtyp: | Lärdomsprov |
| Språk: | English |
| Publicerad: |
2014
|
| Ämnen: | |
| Länkar: | http://psasir.upm.edu.my/id/eprint/52025/1/FEP%202014%2016RR.pdf |
| Taggar: |
Lägg till en tagg
Inga taggar, Lägg till första taggen!
|