Consumer buying behavior towards herbal-based products in Malaysia
Remarkable growth in the use of herbal-based products has recently been noted. In Malaysia, herbal-based product consumption has gained increasing attention by consumers over the past several years. A variety of factors may influence this increasing trend of consumption including changes in lifestyl...
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Autori principali: | , , |
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Natura: | Conference or Workshop Item |
Lingua: | English |
Pubblicazione: |
Faculty of Agriculture, Jember University
2012
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Accesso online: | http://psasir.upm.edu.my/id/eprint/67072/1/ICAM-5.pdf |
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