Investigation of adoption behaviour for social commerce in the kindom of Saudi Arabia
Social media fundamentally has changed the consumer's decision process. There are many research studies from different context for understanding the importance of social media, regrettably, not until recently, its business impact and opportunities were not seriously addressed. This is what led...
সংরক্ষণ করুন:
| প্রধান লেখক: | , , , |
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| বিন্যাস: | Conference or Workshop Item |
| ভাষা: | English |
| প্রকাশিত: |
IEEE
2018
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| অনলাইন ব্যবহার করুন: | http://psasir.upm.edu.my/id/eprint/69680/1/Investigation%20of%20adoption%20behaviour%20for%20social%20commerce%20in%20the%20kindom%20of%20Saudi%20Arabia.pdf |
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