Consumers’ purchase intention towards edible bird’s nest based products

Edible bird’s nest (EBN) has been known very nutritious and can cure several of diseases. It is the expensive animal products that have been consume by human. Tradionally, EBN was consumed as raw and served as a soup. But now, there were already has been processed into a form of products such as in...

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主要作者: Awang, Siti Nur Soleha
格式: Project Paper Report
語言:English
出版: 2018
在線閱讀:http://psasir.upm.edu.my/id/eprint/89786/1/FP%202018%2053%20IR.pdf
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