Consumer satisfaction and return patronage in specialty coffeehouse in Malaysia
Specialty coffeehouse was a fast growing industry ever since it was introduced to Malaysia in early 1996. Among the established specialty coffeehouse were Coffee Bean & Tea Leaf, Starbucks Coffee and Gloria Jean's Coffee. If the local coffeehouse and restaurant would like to be as competiti...
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| Hovedforfatter: | Teh, Chean Boon |
|---|---|
| Format: | Thesis |
| Sprog: | English |
| Udgivet: |
2002
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| Fag: | |
| Online adgang: | http://psasir.upm.edu.my/id/eprint/91490/1/GSM%202002%209%20UPM%20IR.pdf |
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Lignende værker
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Consumer satisfaction and return patronage in specialty coffeehouse in Malaysia.
af: Teh, Chean Boon
Udgivet: (2002) -
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Consumer satisfaction and return patronage in specialty to coffeehouse in Malaysia
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Consumer complaining behavior : consumers' evaluations on service recovery strategies /
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