Consumer satisfaction and return patronage in specialty coffeehouse in Malaysia
Specialty coffeehouse was a fast growing industry ever since it was introduced to Malaysia in early 1996. Among the established specialty coffeehouse were Coffee Bean & Tea Leaf, Starbucks Coffee and Gloria Jean's Coffee. If the local coffeehouse and restaurant would like to be as competiti...
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                  | 主要作者: | |
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| 格式: | Thesis | 
| 语言: | English | 
| 出版: | 2002 | 
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| 在线阅读: | http://psasir.upm.edu.my/id/eprint/91490/1/GSM%202002%209%20UPM%20IR.pdf | 
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