Michael Hendrix

}} R. Michael Hendrix is an American graphic designer and entrepreneur.

He is a Partner and the Global Design Director of IDEO, based in the Cambridge, MA studio where he practices brand strategy, creative direction, and graphic design. He cites a diagram by Charles Eames as a motivation for joining IDEO. He has been a recognized advocate and practitioner of design thinking since co-founding Tricycle Inc., a sustainable design firm in 2002, which was purchased by Shaw Industries in 2017. In 2021 he co-authored, ''Two Beats Ahead: What Musical Minds Teach Us About Innovation'', with Panos Panay, published by [https://www.publicaffairsbooks.com/titles/panos-a-panay/two-beats-ahead/9781541730571/ Public Affairs] in the US and [https://www.penguin.co.uk/books/314/314937/two-beats-ahead/9780241410929.html Penguin Business] in the UK.

Hendrix teaches entrepreneurship at the Berklee College of Music where is also a co-founder of the Open Music Initiative, a program of the Berklee Institute for Creative Entrepreneurship.

He graduated from the University of Tennessee in 1994 with a Bachelor of Fine Arts in Graphic Design. Provided by Wikipedia