Author Search Results

1

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Essentials of services marketing : concepts, strategies & cases /

by Hoffman, K. Douglas.
Published 2002

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2

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Services marketing : concepts, strategies, & cases /

by Hoffman, K. Douglas.
Published 2006

Book

3

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Essentials of services marketing /

by Hoffman, K. Douglas.
Published 1997

Book

4

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Essentials of services marketing : concepts, strategies & cases /

by Hoffman, K. Douglas,, Bateson, John E. G.,
Published 2002

Book

5

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Managing services marketing : text and readings /

by Bateson, John E. G.
Published 1999

Other Authors: “...Hoffman, K. Douglas....”

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