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Influence of perceived innovativeness, customer perceived values and attitude towards customer value co-creation behaviour in dessert cafés

by Ling, Esther Sii Wei
Published 2023

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Influence of perceived innovativeness, customer perceived values and attitude towards customer value co-creation behaviour in dessert cafés

by Ling, Esther Sii Wei
Published 2023

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Influence of perceived innovativeness, customer perceived values and attitude towards customer value co-creation behaviour in dessert cafés /

by Ling, Esther Sii Wei,

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4

In search of a reciprocal relationship in dessert cafés: linking customer perceived innovativeness to value co-creation behavior

by Ling, Esther Sii Wei, Chua, Bee-Lia, Han, Heesup
Published 2023

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