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Temporal, Paul,
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Temporal, Paul,
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Islamic branding and marketing : creating a global Islamic business /
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Temporal
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Paul
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Published 2011
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Advanced brand management : from vision to valuation /
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Paul
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Published 2002
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The branding of MTV : will internet kill the video star? /
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Published 2008
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Branding in Asia : the creation, development, and management of Asian brands for the global market /
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Published 2000
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B2B branding in Malaysia : a guide to building successful business-to-business brands /
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Published 2006
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Strategic positioning : creating growth, generating profits, achieving performance /
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Paul
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Published 2000
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Strategic positioning : creating growth, generating profits, and achieving high performance /
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Paul
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Published 1999
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