Brand equity and packaging design impact on customer loyalty to kedai rakyat 1 Malaysia products

by Zainal Abidin, Sazrinee
Published 2019

Brand equity and packaging design impact on customer loyalty to kedai rakyat 1 Malaysia products

by Zainal Abidin, Sazrinee
Published 2019

The influence of public artworks with children's painting characteristics on urban culture and public space

by Na, Luo, Ibrahim, Rahinah, Zainal Abidin, Sazrinee
Published 2021

Transformation of children's paintings into public art to improve public spaces and enhance peoples happiness

by Luo, Na, Ibrahim, Rahinah, Zainal Abidin, Sazrinee
Published 2022

A comprehensive review on time-honoured Chinese medicine brands of visual identity

by Menguyao, Yu, Zainal Abidin, Sazrinee, Shaari, Nazlina
Published 2023

Analysis of consumer perceived needs of fiber arts and crafts in the internet era with perceptual engineering as an orientation

by Wang, Na, Zainal Abidin, Sazrinee, Shaari, Nazlina, Mansor, Noranita
Published 2024

Sustainability in fashion industry: a new era of trends and opportunities

by Zuo, Shuangxi, Shaari, Nazlina, Mohd Ali, Noor Azizi, Zainal Abidin, Sazrinee
Published 2022

A semantic approach in perception for packaging in the SME's food industries in Malaysia: a case study of Malaysia food product branding in United Kingdom

by Zainal Abidin, Sazrinee, Raja Ahmad Effendi, Raja Ahmad Azmeer, Ibrahim, Rahinah, Idris, Muhammad Zaffwan
Published 2014