Defining markets, defining moments : America's 7 generational cohorts, their shared experiences, and why businesses should care /
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| Other Authors: | , |
| Format: | Book |
| Language: | English |
| Published: |
New York :
Hungry Minds,
2002.
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| 090 | 0 | 0 | |a HF5415.1 M553 |
| 100 | 1 | |a Meredith, Geoffrey E. | |
| 245 | 1 | 0 | |a Defining markets, defining moments : |b America's 7 generational cohorts, their shared experiences, and why businesses should care / |c by Geoffrey E. Meredith and Charles D. Schewe ; with Janice Karlovich. |
| 260 | |a New York : |b Hungry Minds, |c 2002. | ||
| 300 | |a 363p. : |b ill. ; |c 25cm. | ||
| 650 | 0 | |a Marketing |z United States. | |
| 650 | 0 | |a Cohort analysis. | |
| 700 | 1 | |a Schewe, Charles D., |d 1942- | |
| 700 | 1 | |a Karlovich, Janice. | |
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