An analytic approach to marketing decisions /
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| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Language: | English |
| Published: |
Englewood Cliffs, N.J. :
Prentice Hall,
c1991.
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| Subjects: | |
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| 100 | 1 | |a Dyer, Robert F. | |
| 245 | 1 | 3 | |a An analytic approach to marketing decisions / |c Robert F. Dyer, Ernest H. Forman. |
| 260 | |a Englewood Cliffs, N.J. : |b Prentice Hall, |c c1991. | ||
| 300 | |a 368p. : |b ill. ; |c 25 cm. + |e 1 computer disk (3 1/2 in.) | ||
| 500 | |a System requirements for computer disk (Expert choice): PC; DOS; 2 disk drives, or hard disk with 1 disk drive. | ||
| 650 | 0 | |a Marketing |x Decision making. | |
| 700 | 1 | |a Forman, Ernest H. | |
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