Holdings: Sports and entertainment marketing /

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Bibliographic Details
Main Author:	Kaser, Ken.
Other Authors:	Oelkers, Dotty Boen.
Format:	Book
Language:	English
Published:	Mason, Ohio : Thomson South-Western, 2008.
Edition:	3rd ed.
Subjects:	Sports > Marketing. Entertainment events > Marketing > Study and teaching. Sports > Marketing > Study and teaching.
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