Holdings: Marketing challenges :

Saved in:

Bibliographic Details
Other Authors:	Lovelock, Christopher H., Weinberg, Charles B., Claxton, John D.
Format:	Book
Language:	English
Published:	New York : McGraw-Hill, 1989.
Edition:	2nd ed.
Series:	McGraw-Hill series in marketing.
Subjects:	Marketing > Case studies. Marketing > Problems, exercises, etc.
Tags:	Add Tag No Tags, Be the first to tag this record!