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Joint Pricing and Inventory Control under Reference Price Effects

In this work, we address the problem of simultaneously determining a pricing and inventory replenishment strategy under reference price effects. This reference price effect models the fact that consumers not only react sensitively to the current price, but also to deviations from a reference price f...

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Sparad:
Bibliografiska uppgifter
Huvudupphovsman: Gimpl-Heersink, Lisa, (Författare, medförfattare)
Institutionell upphovsman: Ohio Library and Information Network.
Materialtyp: Lärdomsprov E-bok
Språk:English
Publicerad: Frankfurt a.M. : Peter Lang GmbH, Internationaler Verlag der Wissenschaften, [2018]
Upplaga:1st, New ed
Serie:Forschungsergebnisse der Wirtschaftsuniversität Wien ; 33
Ämnen:
Pricing > Mathematical models.
Inventory control > Mathematical models.
Electronic books
Academic theses.
Länkar:Open Access Book. Read online
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Innehållsförteckning:
  • Inventory Management
  • Pricing
  • Reference Price
  • Stochastic Demand Model
  • Dynamic Programming
  • Demand Behaviour
  • Models in Operations Research Literature
  • Models in Marketing Literature
  • Integrated Model with Reference Price Effects
  • Numerical Simulations
  • Analytical Analysis

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