What makes people click : advertising on the web /
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Main Author: | |
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Format: | Book |
Language: | English |
Published: |
Indianapolis :
Que Corp.,
1997.
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Subjects: | |
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003 | UPM | ||
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008 | 980613s1997 inu 00 eng | ||
010 | 0 | 0 | |a 97-68666 |
020 | |a 0789712350 (paperback) | ||
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040 | |c UPM | ||
090 | 0 | 0 | |a HF5415.1265 S839 |
100 | 1 | |a Sterne, Jim, |d 1955-. | |
245 | 1 | 0 | |a What makes people click : |b advertising on the web / |c written by Jim Sterne. |
260 | |a Indianapolis : |b Que Corp., |c 1997. | ||
300 | |a 433p. ; |c 24cm. | ||
650 | 0 | |a Internet marketing. | |
650 | 0 | |a Advertising |x Data processing. | |
650 | 0 | |a World Wide Web (Information retrieval system). | |
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