Structured Creativity Formulating an Innovation Strategy /
Innovation is crucial for competitive advantage and long-term success. Based on both theory and practice, this book develops a concrete, structured and practitioner-orientated code of practice that enables companies to understand their innovation system and encourage creativity at a strategic level....
Saved in:
Main Authors: | , |
---|---|
Corporate Author: | |
Format: | Electronic eBook |
Language: | English |
Published: |
London :
Palgrave Macmillan UK : Imprint: Palgrave Macmillan,
2006.
|
Edition: | 1st ed. 2006. |
Subjects: | |
Online Access: | https://doi.org/10.1057/9780230513242 |
Tags: |
Add Tag
No Tags, Be the first to tag this record!
|