Developing Alliance Capabilities

Alliances are becoming an ever more important strategic weapon to succeed in many industries. This book describes how various leading firms have succeeded in learning how to manage their alliance portfolios and uses cutting edge research to offer advice on alliance management skills.

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Bibliographic Details
Main Author: Heimeriks, K. (Author, http://id.loc.gov/vocabulary/relators/aut)
Corporate Author: SpringerLink (Online service)
Format: Electronic eBook
Language:English
Published: London : Palgrave Macmillan UK : Imprint: Palgrave Macmillan, 2008.
Edition:1st ed. 2008.
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Online Access:https://doi.org/10.1057/9780230594043
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