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Pervasive Advertising

Following decades of exciting developments in laboratories around the world, pervasive computing technologies are starting to reshape our world in real ways. Computers, visible and invisible, are everywhere: traditional signs and billboards are being replaced by digital signage, projections, and int...

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Bibliographic Details
Corporate Author: SpringerLink (Online service)
Other Authors: Müller, Jörg. (Editor, http://id.loc.gov/vocabulary/relators/edt), Alt, Florian. (Editor, http://id.loc.gov/vocabulary/relators/edt), Michelis, Daniel. (Editor, http://id.loc.gov/vocabulary/relators/edt)
Format: Electronic eBook
Language:English
Published: London : Springer London : Imprint: Springer, 2011.
Edition:1st ed. 2011.
Series:Human–Computer Interaction Series,
Subjects:
User interfaces (Computer systems).
Multimedia information systems.
Application software.
User Interfaces and Human Computer Interaction.
Multimedia Information Systems.
Computer Appl. in Social and Behavioral Sciences.
Online Access:https://doi.org/10.1007/978-0-85729-352-7
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https://doi.org/10.1007/978-0-85729-352-7

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