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The New Chinese Traveler Business Opportunities from the Chinese Travel Revolution /

This book explains the emerging trends and developments of Chinese outbound travel, alongside the motivations, desires and expectations of Chinese travelers themselves. Packed with interviews, this book will help businesses create products and services that meet the rapidly evolving and diversifying...

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Wedi'i Gadw mewn:
Manylion Llyfryddiaeth
Prif Awdur: Bowerman, G. (Awdur, http://id.loc.gov/vocabulary/relators/aut)
Awdur Corfforaethol: SpringerLink (Online service)
Fformat: Electronig eLyfr
Iaith:English
Cyhoeddwyd: London : Palgrave Macmillan UK : Imprint: Palgrave Macmillan, 2014.
Rhifyn:1st ed. 2014.
Cyfres:Palgrave Pocket Consultants
Pynciau:
Ethnology—Asia.
Business.
Management science.
Leadership.
Tourism.
Management.
Trade.
Commerce.
Economics.
Asian Culture.
Business and Management, general.
Business Strategy/Leadership.
Tourism Management.
Economics, general.
Mynediad Ar-lein:https://doi.org/10.1057/9781137397331
Tagiau: Ychwanegu Tag
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Disgrifiad
Crynodeb:This book explains the emerging trends and developments of Chinese outbound travel, alongside the motivations, desires and expectations of Chinese travelers themselves. Packed with interviews, this book will help businesses create products and services that meet the rapidly evolving and diversifying requirements of tech-savvy Chinese travelers.
Disgrifiad Corfforoll:XVIII, 226 p. online resource.
ISBN:9781137397331

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