Empathetic Marketing How to Satisfy the 6 Core Emotional Needs of Your Customers /
With a revised understanding of the science and philosophy behind human needs, businesses will be better equipped to provide long-term satisfaction for their customers. Mark uncovers a framework that will help businesses identify human needs and incorporate this perspective into strategy, and then f...
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| 企业作者: | |
| 格式: | 电子 电子书 |
| 语言: | English |
| 出版: |
New York :
Palgrave Macmillan US : Imprint: Palgrave Macmillan,
2012.
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| 版: | 1st ed. 2012. |
| 主题: | |
| 在线阅读: | https://doi.org/10.1007/978-1-137-51200-0 |
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