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Employee Engagement in Media Management Creativeness and Organizational Development /

This book explores a major media management topic on the basis of case study research conducted in European, US and Brazilian media companies. More specifically, it examines the dynamics of employee engagement, aiming at organizational development through change. The book contemplates the discipline...

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Bibliographic Details
Main Author: Georgiades, Stavros. (Author, http://id.loc.gov/vocabulary/relators/aut)
Corporate Author: SpringerLink (Online service)
Format: Electronic eBook
Language:English
Published: Cham : Springer International Publishing : Imprint: Springer, 2015.
Edition:1st ed. 2015.
Series:Media Business and Innovation,
Subjects:
Industrial management.
Personnel management.
Organization.
Planning.
Media Management.
Human Resource Management.
Online Access:https://doi.org/10.1007/978-3-319-16217-1
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245 1 0 |a Employee Engagement in Media Management  |h [electronic resource] :  |b Creativeness and Organizational Development /  |c by Stavros Georgiades. 
250 |a 1st ed. 2015. 
264 1 |a Cham :  |b Springer International Publishing :  |b Imprint: Springer,  |c 2015. 
300 |a IX, 120 p.  |b online resource. 
336 |a text  |b txt  |2 rdacontent 
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505 0 |a 1 Introduction -- 2 Employee Engagement and Organizational Change -- 3 Communication Process to Achieve Employee Engagement -- 4 Organizational Arrangements for Participation Leading Towards Employee Engagement -- 5 Employee Engagement Implementation Leading Towards Employee Creativity -- 6 Assessing Employee Creativity -- 7 Conclusion. 
520 |a This book explores a major media management topic on the basis of case study research conducted in European, US and Brazilian media companies. More specifically, it examines the dynamics of employee engagement, aiming at organizational development through change. The book contemplates the discipline of Media Management through a management lens, and focuses on the construct of employee engagement and its value with regard to successfully introducing change and achieving organizational development. It concentrates on providing the necessary information and organizational arrangements from the points of view of media managers and employees, and highlights how this engagement can encourage employees to create and innovate. The book is directed towards researchers and students, as well as practitioners/professionals involved with media organizations. 
650 0 |a Industrial management. 
650 0 |a Personnel management. 
650 0 |a Organization. 
650 0 |a Planning. 
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950 |a Business and Economics (SpringerNature-11643) 
950 |a Business and Management (R0) (SpringerNature-43719) 

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