Consumers' perceptions, attitudes and willingness to pay towards food products with "No Added MSG" labeling

This research was carried out in order to determine consumers’ perceptions, attitudes and willingness-to-pay (WTP) towards food products with “No Added MSG” labeling. A total of 200 respondents within the area of Klang Valley were interviewed using a close-ended questionnaire. The Contingent Valuat...

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Main Authors: Radam, Alias, Yacob, Mohd Rusli, Than, Siew Bee, Selamat, Jinap
格式: Article
语言:English
出版: Canadian Center of Science and Education 2010
在线阅读:http://psasir.upm.edu.my/id/eprint/13764/1/13764.pdf
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