iPACT: improved web page recommendation system using profile aggregation based on clustering of transactions
Problem statement: Recently, Web usage mining techniques have been widely used to build recommendation systems especially for anonymous users. Approach: Assigning the current user to the best web navigation profile with similar navigation activities will improve the ability of the prediction engine...
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Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
Science Publications
2011
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Online Access: | http://psasir.upm.edu.my/id/eprint/22461/1/ajassp.2011.277.283.pdf |
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