iPACT: improved web page recommendation system using profile aggregation based on clustering of transactions

Problem statement: Recently, Web usage mining techniques have been widely used to build recommendation systems especially for anonymous users. Approach: Assigning the current user to the best web navigation profile with similar navigation activities will improve the ability of the prediction engine...

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Bibliographic Details
Main Authors: Almurtadha, Yahya Mohammed, Sulaiman, Md. Nasir, Mustapha, Norwati, Udzir, Nur Izura
Format: Article
Language:English
Published: Science Publications 2011
Online Access:http://psasir.upm.edu.my/id/eprint/22461/1/ajassp.2011.277.283.pdf
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