Determinants affecting customer’s intention to adopt mobile banking in Saudi Arabia

Mobile technologies and services are envisioned as the possible driving force that will create a variety of business opportunities. The objective of the present study is to determine the major factors that contribute towards customer’s intention to adopt mobile banking as electronic-financial servic...

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Hlavní autoři: Alsheikh, Layla, Bojei, Jamil
Médium: Článek
Jazyk:English
Vydáno: Arab Open University 2014
On-line přístup:http://psasir.upm.edu.my/id/eprint/37018/1/Determinants%20affecting%20customer.pdf
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