Determinants affecting customer’s intention to adopt mobile banking in Saudi Arabia
Mobile technologies and services are envisioned as the possible driving force that will create a variety of business opportunities. The objective of the present study is to determine the major factors that contribute towards customer’s intention to adopt mobile banking as electronic-financial servic...
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| Autori principali: | , |
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| Natura: | Articolo |
| Lingua: | English |
| Pubblicazione: |
Arab Open University
2014
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| Accesso online: | http://psasir.upm.edu.my/id/eprint/37018/1/Determinants%20affecting%20customer.pdf |
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