Apple versus samsung patent lawsuit: an issue and crisis management approach

Crises are commonplace and it can be happened at any point of the organization process. Thus, it is worthwhile for the organization to identify the early plan of issue or potential risk occurring within organizations, as a small scale antagonist can pose a serious threat to the protagonist. Hence, i...

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Detaylı Bibliyografya
Asıl Yazarlar: Chan, Tak Jie, Mohd Hasan, Nurul Ain
Materyal Türü: Makale
Dil:English
Baskı/Yayın Bilgisi: Global Academic Excellence 2017
Online Erişim:http://psasir.upm.edu.my/id/eprint/60903/1/Apple%20versus%20samsung%20patent%20lawsuit%20an%20issue%20and%20crisis%20management%20approach.pdf
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