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Consumers’ purchase intention towards edible bird’s nest based products

Edible bird’s nest (EBN) has been known very nutritious and can cure several of diseases. It is the expensive animal products that have been consume by human. Tradionally, EBN was consumed as raw and served as a soup. But now, there were already has been processed into a form of products such as in...

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Autore principale:	Awang, Siti Nur Soleha
Natura:	Project Paper Report
Lingua:	English
Pubblicazione:	2018
Accesso online:	http://psasir.upm.edu.my/id/eprint/89786/1/FP%202018%2053%20IR.pdf
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