Advertising management /

by Aaker, David A.
Published 1987

Marketing research /

by Aaker, David A.
Published 1990

Strategic market management /

by Aaker, David A.
Published 1992

Strategic market management /

by Aaker, David A.
Published 1988

Advertising management /

by Aaker, David A.
Published 1992

Developing business strategies /

by Aaker, David A.
Published 2001

Brand relevance : making competitors irrelevant /

by Aaker, David A.
Published 2011

Developing business strategies /

by Aaker, David A.
Published 1998

Marketing research /

by Aaker, David A.
Published 1998

Strategic market management /

by Aaker, David A.
Published 2001

Marketing research /

by Aaker, David A.
Published 2001

Advertising management /

by Aaker, David A.
Published 1975

Managing brand equity : capitalizing on the value of a brand name /

by Aaker, David A.
Published 1991

Marketing research /

by Aaker, David A.
Published 1986

Essentials of marketing research /

by Kumar, V.,, Aaker, David A.,, Day, George S.,
Published 2002

Marketing research /

Published 2007

Consumerism : search for the consumer interest /

Published 1981

Consumerism: search for the consumer interest /

Published 1978

Essentials of marketing research /

by Kumar, V.
Published 1999

Advertising management /

by Batra Rajeev.
Published 2008