Internal and external factors in sharing behaviour of online video advertisements among generation Y in Selangor, Malaysia

Autor Nik Mohd Zainordin, Nik Mohamad Shamim
Vydáno 2021

Internal and external factors in sharing behaviour of online video advertisements among generation Y in Selangor, Malaysia

Autor Nik Mohd Zainordin, Nik Mohamad Shamim
Vydáno 2021

The impacts of destination personality and electronic word-of-mouth on tourists destination choice

Autor Ismail, An Nur Nabila, Nik Mohd Zainordin, Nik Mohamad Shamim, Abdul Aziz, Yuhanis
Vydáno 2023

Internal and external factors influencing millennials’ sharing behaviour of online video advertisements

Autor Nik Mohd Zainordin, Nik Mohamad Shamim, Kamal Basha, Norazlyn, Ho, Jo Ann, Ng, Siew Imm
Vydáno 2022