Developing business strategies /
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| Main Author: | |
|---|---|
| Format: | Book |
| Language: | English |
| Published: |
New York :
J. Wiley,
2001.
|
| Edition: | 6th ed. |
| Subjects: | |
| Tags: |
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| 003 | UPM | ||
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| 008 | 010425s2001 nyua b 001 0 eng | ||
| 020 | |a 0471064114 (hbk.) | ||
| 040 | |a UPM |c UPM | ||
| 090 | |a HD30.28 A111 2001 | ||
| 100 | 1 | |a Aaker, David A. | |
| 245 | 1 | 0 | |a Developing business strategies / |c David A. Aaker. |
| 250 | |a 6th ed. | ||
| 260 | |a New York : |b J. Wiley, |c 2001. | ||
| 300 | |a 338p. : |b ill. ; |c 24cm. | ||
| 650 | 0 | |a Strategic planning. | |
| 650 | 0 | |a Marketing |x Management. | |
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