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Making Social Technologies Work Leveraging the Power and Managing Perils of Social Technologies in Business /

Embracing social technologies at work is not just a blog from the CEO. It is about understanding all the opportunities where social media and technology activities could improve your company from marketing to operations. A practical guide for managers and an informative window into the world of soci...

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Détails bibliographiques
Auteur principal: Gruenbaum, Ronan. (Auteur, http://id.loc.gov/vocabulary/relators/aut)
Collectivité auteur: SpringerLink (Online service)
Format: Électronique eBook
Langue:English
Publié: London : Palgrave Macmillan UK : Imprint: Palgrave Macmillan, 2015.
Édition:1st ed. 2015.
Collection:Palgrave Pocket Consultants
Sujets:
Leadership.
Marketing.
International business enterprises.
Public relations.
E-business.
Electronic commerce.
E-commerce.
Office management.
Business Strategy/Leadership.
International Business.
Corporate Communication/Public Relations.
e-Business/e-Commerce.
Office Management.
Accès en ligne:https://doi.org/10.1057/9781137024824
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Description
Résumé:Embracing social technologies at work is not just a blog from the CEO. It is about understanding all the opportunities where social media and technology activities could improve your company from marketing to operations. A practical guide for managers and an informative window into the world of social technologies in business.
Description matérielle:XVIII, 294 p. online resource.
ISBN:9781137024824

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