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Cruise Management Information and Decision Support Systems /

Increasingly, cruise operators are utilising information and communication technologies (ICTs) to improve service-effectiveness and process efficiency, both on- and off-board. Therefore, it is worth initiating a discussion on the potential and challenges ICTs entail for both cruise operators’ back-o...

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Autor corporatiu: SpringerLink (Online service)
Altres autors: Papathanassis, Alexis. (Editor, http://id.loc.gov/vocabulary/relators/edt), Breitner, Michael H. (Editor, http://id.loc.gov/vocabulary/relators/edt), Schoen, Cornelia. (Editor, http://id.loc.gov/vocabulary/relators/edt)
Format: Electrònic eBook
Idioma:English
Publicat: Wiesbaden : Gabler Verlag : Imprint: Gabler Verlag, 2012.
Edició:1st ed. 2012.
Matèries:
Marketing.
Accés en línia:https://doi.org/10.1007/978-3-8349-7159-3
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https://doi.org/10.1007/978-3-8349-7159-3

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