E-Services Opportunities and Threats - Journal of Value Chain Management, Vol. 1, No. 1/2 (Special Issue) /

This volume presents the best papers of the special issue ‘E-Services’ of the Journal of Value Chain Management. In association with the Marketing Center Muenster (University of Muenster, Germany) and the Center for Services Marketing and Management (Florida Atlantic University, USA), the volume pro...

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Bibliographic Details
Corporate Author: SpringerLink (Online service)
Other Authors: Evanschitzky, Heiner. (Editor, http://id.loc.gov/vocabulary/relators/edt), Iyer, Gopalkrishnan R. (Editor, http://id.loc.gov/vocabulary/relators/edt)
Format: Electronic eBook
Language:English
Published: Wiesbaden : Deutscher Universitätsverlag : Imprint: Deutscher Universitätsverlag, 2007.
Edition:1st ed. 2007.
Series:Applied Marketing Science / Angewandte Marketingforschung,
Subjects:
Online Access:https://doi.org/10.1007/978-3-8350-9614-1
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