Staff View: Purchase intention of halal food products in Spain: the moderating effect of religious involvement

Purchase intention of halal food products in Spain: the moderating effect of religious involvement

The present work aims to empirically analyse the halal food purchase intention from the perspective of Spanish consumers. This is considering the fact that even though Spain is a country where Muslims are not the majority, it still has a big potential to become a major halal tourist destination. The...

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Main Authors:	Pradana, M., Huertas-García, R., Marimon, F.
Format:	Journal Contribution
Language:	English
Published:	2021
Subjects:	Consumer behaviour Purchasing habits Food products Consumers Attitudes communities Research Surveys Questionnaires Food Religion Food beliefs
Online Access:	http://agris.upm.edu.my:8080/dspace/handle/0/18860
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spelling	oai:http:--agris.upm.edu.my:0-18860Purchase intention of halal food products in Spain: the moderating effect of religious involvementPradana, M.Huertas-García, R.Marimon, F.Consumer behaviourPurchasing habitsFood productsConsumersAttitudescommunitiesResearchSurveysQuestionnairesFoodReligionFood beliefsThe present work aims to empirically analyse the halal food purchase intention from the perspective of Spanish consumers. This is considering the fact that even though Spain is a country where Muslims are not the majority, it still has a big potential to become a major halal tourist destination. The collected data were retrieved through a survey of 500 Muslims in various regions of Spain. Structured questionnaires were used to gather information on their purchase intention of halal food products. The research used a quantitative method to analyse 500 respondents to represent the Muslim community in Spain. The results of the present work suggest that religious involvement acts as a moderator on the relationship between presumed influence and purchase intention. However, it does not act as a moderator on the relationship between attitude towards halal and purchase intention. The most possible reason behind this is because Muslim consumers, especially the second or third generation of Muslims in a non-Muslim country such as Spain, do not have the same food-shopping habits as their parents.2021-05-30T15:17:16Z2021-05-30T15:17:16Z2020Journal ContributionArticleNon-RefereedInternational Food Research Journal (Malaysia), 27 (4), p. 735-7442231-7546http://agris.upm.edu.my:8080/dspace/handle/0/18860MY2021050670enhttp://www.ifrj.upm.edu.my/27%20(04)%202020/DONE%20-%2016%20-%20IFRJ20142.R1.pdfSpainhttp://www.oceandocs.org/license
institution	AGRIS
collection	AGRIS
language	English
topic	Consumer behaviour Purchasing habits Food products Consumers Attitudes communities Research Surveys Questionnaires Food Religion Food beliefs
spellingShingle	Consumer behaviour Purchasing habits Food products Consumers Attitudes communities Research Surveys Questionnaires Food Religion Food beliefs Pradana, M. Huertas-García, R. Marimon, F. Purchase intention of halal food products in Spain: the moderating effect of religious involvement
description	The present work aims to empirically analyse the halal food purchase intention from the perspective of Spanish consumers. This is considering the fact that even though Spain is a country where Muslims are not the majority, it still has a big potential to become a major halal tourist destination. The collected data were retrieved through a survey of 500 Muslims in various regions of Spain. Structured questionnaires were used to gather information on their purchase intention of halal food products. The research used a quantitative method to analyse 500 respondents to represent the Muslim community in Spain. The results of the present work suggest that religious involvement acts as a moderator on the relationship between presumed influence and purchase intention. However, it does not act as a moderator on the relationship between attitude towards halal and purchase intention. The most possible reason behind this is because Muslim consumers, especially the second or third generation of Muslims in a non-Muslim country such as Spain, do not have the same food-shopping habits as their parents.
format	Journal Contribution
author	Pradana, M. Huertas-García, R. Marimon, F.
author_facet	Pradana, M. Huertas-García, R. Marimon, F.
author_sort	Pradana, M.
title	Purchase intention of halal food products in Spain: the moderating effect of religious involvement
title_short	Purchase intention of halal food products in Spain: the moderating effect of religious involvement
title_full	Purchase intention of halal food products in Spain: the moderating effect of religious involvement
title_fullStr	Purchase intention of halal food products in Spain: the moderating effect of religious involvement
title_full_unstemmed	Purchase intention of halal food products in Spain: the moderating effect of religious involvement
title_sort	purchase intention of halal food products in spain: the moderating effect of religious involvement
publishDate	2021
url	http://agris.upm.edu.my:8080/dspace/handle/0/18860
_version_	1819285688402575360
score	13.4562235

Purchase intention of halal food products in Spain: the moderating effect of religious involvement

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