Bilaketaren emaitzak

1

Services management and marketing : studies in Malaysia /

Argitaratua 2009

Liburua

2

Services marketing : people, technology, strategy /

nork Lovelock, Christopher H.
Argitaratua 2011

Liburua

3

Services marketing : text and cases /

nork Baron, Steve
Argitaratua 2009

Contributor biographical information
Publisher description
Table of contents only

Liburua

4

Market leadership strategies for service companies : creating growth, profits, and customer loyalty /

nork Terrill, Craig.
Argitaratua 2000

Table of contents
Publisher description

Liburua

5

Services marketing : integrating customer focus across the firm /

nork Zeithaml, Valarie A.,, Bitner, Mary Jo.,, Gremler, Dwayne D.,
Argitaratua 2013

Liburua

6

Essentials of services marketing /

nork Wirtz, Jochen.
Argitaratua 2012

Liburua

7

Principles of service marketing and management /

nork Lovelock, Christopher H.
Argitaratua 2002

Liburua

8

Principles of services marketing /

nork Palmer, Adrian, 1955- .
Argitaratua 1994

Liburua

9

Marketing services

Argitaratua 1995

Liburua

10

Emancipating the professions : marketing opportunities from de-regulation /

nork Wilson, Aubrey.
Argitaratua 1994

Liburua

11

Service management and marketing : managing the moments of truth in service competition /

nork Grönroos, Christian, 1947- .
Argitaratua 1990

Liburua

12

Marketing services : competing through quality /

nork Berry, Leonard L., 1942- .
Argitaratua 1991

Liburua

13

Management and marketing : with mini-dictionary /

nork Mackenzie, Ian.
Argitaratua 1999

Liburua

14

Services marketing : people, technology, strategy /

nork Lovelock, Christopher H.
Argitaratua 2007

Liburua

15

Services marketing : integrating customer focus across the firm /

nork Zeithaml, Valarie A.
Argitaratua 2018

Liburua

16

Engineering for profit : successful marketing of high-tech products and systems /

nork Strock, O. J. 1923- .
Argitaratua 1994

Liburua

17

Services marketing : text and cases /

nork Nargundkar, Rajendra.
Argitaratua 2006

Liburua

18

Essentials of services marketing : concepts, strategies & cases /

nork Hoffman, K. Douglas.
Argitaratua 2002

Liburua

19

Marketing for small businesses : part 1 - retail and service business /

Argitaratua 1987

Liburua

20

Cases in marketing of services : an international collection /

nork Meidan, Arthur, 1936- .
Argitaratua 1993

Liburua

Emaitzak murriztu