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Customer knowledge management application in Malaysian mobile service providers

In this paper, the aim was to examine the essentially of Customer Knowledge Management (CKM) in Malaysia mobile service providers. In addition, how would customers accept CKM would be discussed. The survey respondents were limited to college students from three main university of Malaysia. It is fou...

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書目詳細資料
Main Authors:	Sulaiman, Shamsuddin, Mohd Ariffin, Mohd Khairol Anuar, Esmaeilian, Gholamreza, Faghihi, K., Baharudin, B. T. Hang Tuah
格式:	Article
語言:	English
出版:	Elsevier 2011
在線閱讀:	http://psasir.upm.edu.my/id/eprint/23457/1/23457.pdf
標簽:	添加標簽沒有標簽, 成為第一個標記此記錄!

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